Venture: Wakami
Wakami partners with people from rural communities in Guatemala and gives them access to an expanse of opportunities so they can turn their dreams into reality.
Expert: Christine Keinath
VP of Sales, Little Words Project
Wakami partnered with Rippleworks to build a sales operation capable of increasing international growth.
Wakami designs, develops, and exports fashion accessories, clothing and decorative products made by rural communities in Guatemala. The company links rural communities with national and global markets, transforming cycles of poverty into cycles of prosperity. To achieve this, Wakami supports the incubation and strengthening of microenterprises and producer groups and connects them with the value chain as formal suppliers.
One of Wakami’s top priorities going into this project was building a sales operation capable of increasing international growth.
Wakami partnered with Christine Keinath, a sales leader with expertise optimizing international sales across multiple industries, including fashion and apparel. Together, they:
• Created a current and future organizational structure.
• Aligned on North Star for international expansion.
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