Venture: Taleemabad
Taleemabad is an award-winning ed-tech company on the mission to fuel learning across Pakistan.
Expert: Mia Lewin
Board of Directors, Climb Credit and Wescover
Taleemabad partnered with Rippleworks to create a strategic high-level product roadmap.
Taleemabad seeks to improve educational outcomes for Pakistan’s children by making quality education accessible via quality private institutions, public broadcasting, and an educational smart phone application. In a country where 50% of Pakistanis own a smartphone, 90% own a mobile phone, and 98% have access to public television, Taleemabad’s approach has reached over 10M students – 8.5M through TV and 1.5M via mobile app.
One of Taleemabad’s top priorities going into this project was increasing their conversion numbers and student enrollment.
Taleemabad partnered with Mia Lewin, an experienced tech entrepreneur, executive and board member with 20 years of experience in driving growth and innovation across the tech and startup ecosystem. Together, they:
• Improved product user flow.
• Defined OKRs and the teams to undertake them.
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