Venture: Simusolar
Simusolar provides rural populations in Tanzania and Uganda with access to productivity-enhancing, clean-tech tools, and flexible financing plans.
Expert: Nuno Periquito
Senior Product Marketing Manager, Unite
Simusolar partnered with Rippleworks to standardize and optimize sales operations for sales managers.
Rural smallholder farmers and fishers face a host of product challenges, including poor irrigation that leads to low yields, low quality equipment that hampers productivity, and inaccessibility to product servicing. Simusolar bridges the gaps for smallholder farmers and fishers in East Africa by offering solar productivity tools and services along with financing to ensure accessibility and affordability.
One of Simusolar’s top priorities going into this project was standardizing their sales operations.
Simusolar partnered with Nuno Periquito, a product marketing executive with 25+ years of experience in leading teams, driving revenue growth, and delivering successful marketing campaigns for impactful product launches. Together, they:
• Developed a sales playbook.
• Improved coordination, collaboration and communication between country teams.
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